Why Spring Break?
Three Week Phenomenon
- There’s no other marketing event that reaches a MILLION PLUS students in a THREE WEEK PERIOD
- Considered to be a college students NATIONAL HOLIDAY
- Students representing Over 750 colleges and universities
- 2 in 5 students traveled to a traditional Spring Break location last year
- Opportunity of generating both National and regional public relations added value
© 2007 The Passion Group / Intercollegiate Communications, Inc.