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Holiday Inn Resort in Panama City Beach Florida. One of The Passion Group's exclusive Spring Break Marketing properties.
Army Golden Knights and Hawaiian Tropic Models arrive for Spring Break with The Passion Group for Panama City Beach Florida and South Padre Island Texas.
The US Navy's Simulator at Spring Break in South Padre Island Texas.
Dallas Cowboy Cheerleader tossing Spring Break premiums to excited crowd.
A Playboy model showing Spring Breakers some of the brands new line of sleepwear at The Passion Group's exclusive Spring Break nightclub partner Club LaVela's Pool Deck.
A Spring Break Stage Contest winner holding up a Banana Boat premium.
Some Spring Break Students enjoying The US Army's bull riding beach activation.
College Student enjoying a branded parasail ride in Panama City Beach Florida.
Spring Break
A once-a-year phenomenon offering our clients the opportunity to reach 1,000,000 college students in just three weeks of programming. The Passion Group is the leading Spring Break agency, maintaining exclusive access to Tier 1 hotels & nightclubs at the highest trafficked Spring Break destinations.
Through our established partnerships, we are able to offer our clients 24-hour access to engage consumers through interactive events and media opportunities.